Google Ads · Live API
Search & Shopping spend, judged by real profit.
Google Ads reports conversions and ROAS at face value — no COGS, no marketplace fees. Bzyness maps Google Ads spend to orders per SKU, so you see true ROAS by keyword and campaign, not just clicks and conversion value.
Core offerings
Every one of these is live for Google Ads today — not on a roadmap.
True ROAS per SKU, after COGS
Search + Shopping campaign attribution
Keyword-level profitability
Cross-platform ad comparison
How it works for Google Ads
The mechanism behind every Google Ads number, and what it means for you day to day.
Mechanism
Syncs campaign, ad group, and keyword-level spend daily via the Google Ads API and GA4 attribution.
Maps that spend to the specific SKUs and orders it drove.
Recomputes ROAS after COGS at the keyword level, not just the campaign level.
What we do for the seller
True ROAS per SKU, after COGS.
Search + Shopping campaign attribution.
Keyword-level profitability and cross-platform ad comparison.
Outcome: budget reallocated by margin, not by clicks or conversion value.
Why it matters
Know which keywords are actually profitable, not just high-converting
See Shopping campaign performance judged by margin, not GMV
Reallocate budget with a full, COGS-adjusted picture
Our expertise
Google Ads API integration via GA4 attribution — campaign, ad group, and keyword-level spend synced daily.
Explore the rest of the integrations
Bzyness is built in India for Indian e-commerce founders who want to know, every day, whether their hard work is turning into real profit.
Kolkata, India
tech@bzyness.ai
www.bzyness.ai
© 2026 Bzyness Intelligence Pvt. Ltd. All rights reserved.