Profit Intelligence OS for Indian E-commerce
Platform dashboards show gross metrics, not landed profit. Bzyness strips it down to what you actually kept — per order, per SKU, per platform. Every day.
Platform shows 92% margin. Real margin after all costs: 11%.
Your #1 selling SKU is likely your biggest cash drain.
Ad ROAS of 4.2x becomes 0.7x once COGS is deducted.
Works with
Amazon
Flipkart
Shopify
Meesho
Blinkit
Meta Ads
Profit Leak
₹2.36L/mo
avg. unrealised by sellers
True ROAS
0.7x
after COGS (vs 4.2x reported)
AI Insight
Recommended: pause Chopping Board XL ads
-₹113 loss per order · 6 months undetected
bzyness · profit-engine.live
LIVE
AI Cost Attribution · Running
Anti-Slip Tape 8m
1 / 3 SKUs
Component
Amount
Fetching order data...
_
1
Connect
2
Compute P&L
3
Act
bzyness · profit-engine.live
LIVE
AI Cost Attribution · Running
Anti-Slip Tape 8m
1 / 3 SKUs
Component
Amount
Fetching order data...
_
1
Connect
2
Compute P&L
3
Act
₹44L+
real orders tested
8,477
orders across 4 platforms
280
SKUs profiled
<30 min
to first True P&L
Beta User #1: Royalkart, Kolkata
₹18.4L revenue, ₹2.1L kept · Not a claim. A fact.
The number you see isn't the number you keep
Platform dashboards report gross metrics, not landed profit. Bzyness strips it down to what you actually kept.
Gross Margin
Platform reports
92%
−80.7 pts vanished
After all costs
11.3%
Survived
11%
Commission · FBA · Returns · Ads · COGS all come after the gross number
Ad ROAS
Ad platform reports
4.2×
83% inflated
After COGS attributed
0.7×
Survived
17%
Platforms count gross revenue. COGS eats 70% of what you think the ad earned.
Revenue Kept
Settlement shows
₹18.4L
Only 11% survived
What you actually kept
₹2.1L
Survived
11%
Commission · FBA · Returns · Ads · COGS already spent the rest before you saw it.
3 of 10
Top-selling SKUs are quietly losing money right now
₹2.36L
Average monthly ad waste when ROAS isn't measured after COGS
80%+
Of Indian sellers don't know their true per-order margin
Watch Bzyness work in real-time — click any step to explore.
01 / 05
One-click connections. 90 days of history synced automatically.
Amazon, Flipkart, Shopify, Meesho via secure API
90 days of orders & settlements synced on day 1
Meta Ads + Google Ads + Tally — all unified
bzyness · connect.live
LIVE
Integration Hub · Syncing
Amazon Seller Central
✓ live
The Transformation
Everything your team does manually today — Bzyness does automatically.
Before Bzyness
With Bzyness
Checking 6 platforms separately, manually
One unified profit view, updated daily
Platform ROAS — before COGS, before returns
True ROAS per SKU — after every real cost
Excel P&L that is stale before it is shared
Real-time True P&L across every SKU and channel
Guessing which products to scale
SCALE / HOLD / FIX / STOP badges on every SKU
Monthly CA report — 30 days too late
WhatsApp Morning Brief at 7AM, every day
Ad spend split across Meta, Amazon, Google with no COGS
Blended True CAC per SKU with full attribution
You do 5 clicks. Bzyness handles the rest.
Connect → see your True P&L in under 30 minutes.
Live traction
Built on real Indian e-commerce data.
₹0L+
Real orders tested
Across Amazon, Flipkart, Shopify
0
Orders tracked & validated
4 platforms, 280 SKUs mapped
0
SKUs mapped & profiled
SCALE / HOLD / FIX / STOP per SKU
<0 min
Time to first True P&L
From account connect to insight
Founded in India · Built for Indian e-commerce founders · Obsessively profit-focused
Integrations
No more switching between five marketplaces and three ad managers. See unified true profit in one place. We are honest about what is API and what is CSV.
Amazon India
Live API
True P&L per ASIN after all fees. FBA + Seller Flex margin split. Settlement data with live API.
True P&L per ASIN (after all fees)
FBA + Seller Flex margin split
Amazon PPC attribution per SKU
FBA warehouse stock by state
Flipkart
Live API
True P&L per FSN. Easy Ship fee breakdown. Return rate by SKU. Shopsy listings auto-detected.
True P&L per FSN
Easy Ship fee breakdown
Return rate by SKU
Shopsy auto-deduplication
Shopify
Live API
Highest margin channel — no marketplace commissions. Real-time order webhooks. UTM attribution for Meta + Google.
Highest margin channel (no commission)
Real-time order webhooks
COGS pre-filled from Shopify cost
UTM attribution for Meta + Google
Meesho
Live API
True P&L per SKU after Meesho commission, shipping, and TCS. Order and payout reconciliation, without spreadsheets.
True P&L per SKU (after commission & TCS)
Payout reconciliation
Ad spend attribution
Return rate by SKU
Blinkit
CSV Upload
Order + commission analysis. Dark store margin calculation. CSV upload takes 2 minutes monthly — no API exists from Blinkit.
Order + commission analysis
Dark store margin calculation
SKU-level profitability
Monthly CSV upload (2 min)
Meta Ads
Live API
True ROAS per SKU after COGS. Cross-platform ad attribution. Identify which campaigns are profitable vs burning money.
True ROAS per SKU after COGS
Campaign-level attribution
UTM-based order tracking
Profitable vs loss-making campaigns
Google Ads
Live API
True ROAS per SKU after COGS. Search + Shopping campaign attribution. See which keywords are actually profitable.
True ROAS per SKU after COGS
Search + Shopping attribution
Keyword-level profitability
Cross-platform ad comparison
Amazon Ads
Live API
Sponsored Products, Brands & Display attribution per ASIN. True ACOS after fees. See which campaigns drive profitable growth.
Sponsored Products/Brands/Display
True ACOS after all fees
ASIN-level ad attribution
Campaign profitability tracking
More coming
Myntra, Razorpay, Zepto, & more on the roadmap
Geo Intelligence
Every order is geo-tagged the moment it syncs. Click any state to see its top cities, return rates, and margin — this is the live Command Center map, not a mockup.
bzyness · geo-intelligence.live
LIVE
Sales by Geography
Net Sales
₹0
₹30.6L
₹61.3L
₹92.0L
₹1.2Cr
Loading map…
1
Mumbai
Maharashtra
3200
14.9%
2
Delhi
Delhi
2900
13.4%
3
Bengaluru
Karnataka
2600
12.2%
4
Hyderabad
Telangana
1650
7.4%
5
Chennai
Tamil Nadu
1500
6.7%
6
Pune
Maharashtra
1200
5.5%
7
Kolkata
West Bengal
1150
5.1%
8
Ahmedabad
Gujarat
950
4.2%
9
Gurugram
Haryana
820
3.6%
10
Noida
Uttar Pradesh
720
3.1%
1
Mumbai
Maharashtra
₹84.0L
14.9%
2
Delhi
Delhi
₹76.0L
13.4%
3
Bengaluru
Karnataka
₹69.0L
12.2%
4
Hyderabad
Telangana
₹42.0L
7.4%
5
Chennai
Tamil Nadu
₹38.0L
6.7%
6
Pune
Maharashtra
₹31.0L
5.5%
7
Kolkata
West Bengal
₹29.0L
5.1%
8
Ahmedabad
Gujarat
₹24.0L
4.2%
9
Gurugram
Haryana
₹20.5L
3.6%
10
Noida
Uttar Pradesh
₹17.5L
3.1%
1
Delhi
Delhi
+62%
13.4%
2
Ahmedabad
Gujarat
+62%
4.2%
3
Lucknow
Uttar Pradesh
+62%
2%
4
Bhopal
Madhya Pradesh
+62%
1.2%
5
Hyderabad
Telangana
+40%
7.4%
6
Noida
Uttar Pradesh
+40%
3.1%
7
Chandigarh
Chandigarh
+40%
1.7%
8
Bhubaneswar
Odisha
+40%
1.1%
For whom
Not for side-hustles. Not for giant enterprises. Designed for the sweet spot in between.
You sell across Amazon India, Flipkart, Shopify, or your own D2C store with at least a few hundred orders per month.
You feel revenue is growing but cash in the bank is not matching your effort.
You use tools like Tally, ClearTax, Shiprocket, Helium10, Zendesk, etc., and want one place to see their combined impact on profit.
You are hungry to scale but don't want to lose control of margin and cash.
You are just starting out with a handful of orders per month.
You already have a dedicated BI team maintaining a full warehouse and reports stack.
You are looking only for a basic reporting dashboard, not a deeper profit OS.
Being honest about who we're built for is how we earn the trust of the right founders.
Founder Stories
First month on Bzyness
Before
₹18.4L GMV
Reality
₹2.1L kept
Stopped 2 PPC campaigns losing ₹1.2L/mo
“I made ₹18.4L in a month and thought I was doing great. Bzyness showed me I kept ₹2.1L. That one screen changed everything. I stopped running PPC on 2 products that were draining ₹1.2L/month. We scaled the 3 products with real margin. Now I know which rupee works.”
Piyush Sirohia
Founder, Royalkart · Kolkata · Amazon + Flipkart
Product I was scaling
Before
#1 by revenue
Reality
Negative margin
Discovered #1 product had −8% true margin
“The SKU profitability table alone was worth it. My "#1 product by revenue" had negative true margin. I had been scaling it for 6 months. Bzyness caught it in Day 1. The STOP badge on that card was painful but necessary. Saved me from doubling down.”
Priya Sharma
Founder, 3 brands · Mumbai · Amazon + Shopify
Ad spend after COGS
Before
4.2× ROAS
Reality
0.7× true ROAS
Reallocated ₹80K/mo to 3 profitable SKUs
“I sell on Amazon, Flipkart and Shopify. My ad platform showed 4.2x ROAS. After Bzyness calculated true CAC with COGS subtracted, it was 0.7x. I was losing money on every ad. Now I know exactly which ₹1 of ad spend generates real profit vs which is burning cash.”
Amit Patel
Amazon + Flipkart Seller · Delhi · Multi-platform
PRICING · 14-DAY FREE TRIAL
Three plans, scoped to how you sell. Every brand's GMV and platform mix is different, so final pricing is quoted per business — reach out and we'll get back within the hour.
Starter
For sellers running one brand on one or two channels
True P&L per SKU, per platform
Amazon, Flipkart & Shopify integrations
AI Morning Brief
Email support
FAQ
Those tools manage orders and inventory. Bzyness shows you the truth about your profits — per SKU, per platform, per ad campaign. We auto-compute hidden costs (returns, commissions, logistics) that other tools completely ignore. We don't replace your OMS — we make sure you actually know if you're making money.
For orders: Amazon India, Flipkart, Shopify, Meesho, and Blinkit. For ad spend: Amazon Ads, Meta Ads, and Google Ads. Your daily Morning Brief itself arrives over WhatsApp. More are coming — and our pipeline means new integrations ship in weeks, not months.
Absolutely. We use bank-grade encryption (AES-256), your data is never shared, and we are SOC-2 compliance-ready. Every API call is authenticated and audited. You can export or delete your data anytime.
Connect Amazon in under 5 minutes — our SP-API integration is instant. Flipkart and Shopify take about the same. Within 24 hours of connecting, you'll see your first True P&L breakdown with hidden costs surfaced.
No problem. You can start without it and add COGS later. We'll still show you platform fees, logistics costs, ad spend, and return impact. Once you add COGS, the full True P&L unlocks instantly with historical backfill.
Yes. Every account can manage multiple businesses, each with its own dashboard, integrations, and role-based team members. We're still finalising public pricing tiers, so reach out and we'll scope a plan around how many businesses and platforms you run.
Beyond True P&L, our Decision Intelligence engine surfaces ranked, actionable signals every day — smart pricing suggestions, ghost stock and inventory risk, campaign-SKU mismatches, demand forecasts, and cash flow warnings — each with the evidence behind it and a recommended fix. It's less a dashboard you have to interpret, more a daily to-do list generated from your own data.
Every morning, you get a WhatsApp message with your key numbers: yesterday's revenue, top SKU, worst performer, return alerts, and any anomalies our AI detected overnight. It's like a CFO summary delivered to your phone before your first chai.
Yes — every new account gets a free 14-day trial with full access, no credit card required. We're in active beta, so our team will personally help you connect your first platform and get to your first True P&L.
Start today · Free for 14 days
Join Indian D2C founders who replaced spreadsheet chaos with real profit clarity. See your first True P&L in 30 minutes — across every SKU, platform, and channel.
8,477
orders tracked
₹44L+
validated revenue
< 30 min
to first insight

Bzyness is built in India for Indian e-commerce founders who want to know, every day, whether their hard work is turning into real profit.
Kolkata, India
tech@bzyness.ai
www.bzyness.ai
© 2026 Bzyness Intelligence Pvt. Ltd. All rights reserved.